Brendan Ciecko

CEO & Founder, Cuseum

Brendan Ciecko is the founder and CEO of Cuseum, a platform that helps museums and cultural organizations engage their visitors, members, and patrons. Ciecko has been building technology since the age of 11 and has been recognized by Inc. Magazine as being one of America’s top entrepreneurs under 30. Ciecko has been featured in The New York Times, WIRED, Fast Company, Entrepreneur, TechCrunch, VentureBeat, and PC Magazine for his work in design, technology, and business. In addition, Ciecko currently sits on the Steering Committee of the Museum Council at the Museum of Fine Arts, Boston, the Digital Advisory Board at the Neue Galerie New York, and the Community Advisory Board for the Massachusetts International Festival of the Arts. He holds four patents in the area of mobile technology.

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Currently conducting research related to the neurological impact of art that experienced via AR.

Session Track: AR/MR/VR

Thursday, June 13 12:00 PM - 12:45 PM 102AB

AR538CA - Using Augmented Reality to Growth Hack into Traditional Spaces

Museums and cultural venues have recently proven to be some of the most exciting testing grounds for augmented reality. In this session, you’ll hear about how emerging technologies are changing the way people learn and experience culture, as well as how this innovation disrupts and confronts the idea of tradition in the museum, art, and cultural world. We'll discuss how recent AR projects have ignited a debate around ownership and control of virtual augmentations onto the physical world.

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Peter Diamandis, MD

Founder, Executive Chairman, XPRIZE Foundation and Executive Founder and Director, Singularity University

Pattie Maes

Professor of Media Arts and Sciences/Director, Fluid Interfaces Group, MIT Media Lab

Michelle McKenna

Senior Vice President, Chief Information Officer, National Football League (NFL)

Jim Heppelmann

President & CEO, PTC

Alfie Allen

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Richard Madden

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Brendan Ciecko

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Session Track: AR/MR/VR

AR538CA - Using Augmented Reality to Growth Hack into Traditional Spaces