Liveworx | Clara Hustad

Featured Guests

Clara Hustad

Director Channel Marketing – Manufacturing, Transportation, & CPG, AT&T Business

Clara Hustad serves as Channel Director of the Manufacturing, Transportation, and Consumer Packaged Goods industries in the AT&T Business Marketing organization. Her team is responsible for creating marketing campaigns, gathering customer feedback on use cases, and training account leaders on product launches.

Prior to her current role, Clara was responsible for Enterprise Communications, Customer Advisory Councils, and Proprietary AT&T Events. Her team was responsible for creating events that showcase AT&T products, services, and capabilities across the globe. Additionally communicating customer feedback, product changes, and promotions to over 2,000 sellers across industries.

Clara joined the AT&T Business Marketing Team in 2013 and was responsible for product offers, packaging, promotional strategy, and implementation for small business products. Her team focused on acquisition, winback, and penetration strategies for All For Less - the lead AT&T Small Business bundle - along with developing valuable offers across all segments driving profitable results. Her small business portfolio was responsible for $1B in revenue for AT&T Business.

In 2005 Clara joined AT&T as part of the Leadership Development Program, AT&T’s flagship talent
development program, and has held a variety of different roles in our Network, Customer Care, and Supply Chain departments. Throughout her career she has been committed to serving the community and helping underprivileged children through various organizations including Promise House & CASA where she is a Children's Council board member. Clara is an active AT&T mentor and was recognized by her department with Diamond Club Award in 2017, a Visionary Award in 2015 and by the Women of Color in STEM as a Rising Star in 2014.

Session Track: Emerging Tech

Tuesday, June 9 2:00 PM - 2:45 PM LiveWorx Virtual On Demand Library

ET1796B - Using AI and IoT for Business Continuity

In today’s new normal, business leaders are prioritizing staff and customer safety. Using computer vision, artificial intelligence, and machine learning, see how you can harness near-real-time situational awareness and data analysis to efficiently monitor assets and proactively manage day-to-day operations.

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