Speakers

Greg Brown

Senior Director, Worldwide CAD Business Development Team, PTC

Highly motivated and successful professional focused on Business Development Go-To-Market strategies and execution for our CAD Segment products. I've spent much of my career bouncing between Tokyo, Japan and Boston, MA. Currently I'm based in Tokyo and managing a world-wide team of highly experienced SME's whose task is to support all aspects of PTC's business pertaining to CAD/CAE/CAM.

With extensive hands-on experience gained through first-hand working relationships with customers in all major worldwide markets, I also take a pragmatic and consultative approach to working with development organizations. In other words: I like working with people from all backgrounds, dialects, languages, and they seem to like me too!

Specialties:
- CAD/CAM/CAE Go-To-Market planning and deployment
- International GTM strategies/execution/realities
- Product Development process capture/management
- CAD/CAE software application and development
- Competitive analysis
- M&A due diligence
- Product Management & Planning

Session Track: Digital Engineering

Wednesday, June 12 10:00 AM - 10:45 AM 102AB Video

DEC521M - The Digital Technology Arc – Where We’ve Come From and Where We’re Going

Information Technology (IT) and the process of new product development (NPD) are now intertwined. Over the last ten years, new, collaborative information technology (CIT) has entered into the NPD process. This makes communication and team information sharing easier, more frequent, and distributed. Additionally, digital design tools are becoming more capable, with anticipated features like generative design and real-time analysis fueling this trend. Less well known is how these tools are influencing the design process and the organization itself.

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