Vipul Agrawal

Vice President Product Management, Servigistics Business Unit, PTC

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Dr. Vipul Agrawal is the Technical Vice President at PTC. He has an extensive command of the technical aspects of service parts optimization. In 1999 he co-founded MCA Technologies with Morris Cohen and together they developed the first commercial multi-echelon optimization algorithms. Vipul joined Servigistics and then PTC through acquisition and has contributed to the innovation that has distinguished Servigistics as the industry leading service parts optimization solution. Vipul published the article “Winning in the Aftermarket” in Harvard Business Review with co-authors Morris Cohen and Narendra Agrawal. In his current role, Vipul is focused on supporting PTC’s Servigistics Business Unit and helping service organizations orchestrate world-class service parts optimization (including service parts management and service parts pricing). He is part of the team leading rapid innovation with connected service parts management leveraging ThingWorx to improve forecasting and optimization using equipment data.

Vipul holds a Ph.D. in Operations Management from The Wharton School.

Session Track: Service Transformation

Tuesday, June 9 2:00 PM - 2:45 PM LiveWorx Virtual OnDemand

ST1761B - Then and Now: Winning in the Aftermarket

In May 2006, Dr. Vipul Agrawal co-authored the popular Harvard Business Review article “Winning in the Aftermarket”. Remarkably their vision and perspective then remain pertinent and relevant now. With the advantage of 2020 perspective, Dr. Agrawal analyzes the trends and predictions which have materialized as expected. He will also assess the trends still materializing. Which trends accelerated? Slowed? How do advanced data science, machine learning, artificial intelligence, and maturing algorithms empower organizations to win in the aftermarket today? What do the next 12 years have in store for service parts optimization and how will organizations win in the aftermarket then?

Read the HBR article here: https://hbr.org/2006/05/winning-in-the-aftermarket

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Jim Heppelmann

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Katie Linendoll

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Jon Hirschtick

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Mike Campbell

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Kevin Wrenn

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Sarah Reynolds

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Tim Salau

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Michael Ekbundit

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Lori Austin

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Olabisi Boyle

Vice President, Product Planning and Mobility Strategy, Hyundai Motor North America

Michael DiTullio

EVP and President of SaaS, PTC

Linda Lokay

Product Management VP, Advanced Development, PTC

Kelly Bryant

Deputy Section Manager, Mechanical Design/Drafting & Manufacturing, Jacobs Engineering

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