Christoph Braeuchle


As the General Manager of the Application Lifecycle Management (ALM) Segment, Christoph Braeuchle leads PTC’s solutions for Agile Software Engineering and DevOps, Model-Based Systems Engineering, and Requirements Engineering and Validation Management. Prior to this assignment he was managing PLM Digital Thread solutions, including role-based apps for enterprise-wide collaboration, and advancing PTC’s digital additive manufacturing strategy as VP of Product Innovations.

After graduating in Computer Sciences, he started his career as technical support engineer at MKS, a pioneer in integrated Application Lifecycle Management in Esslingen, Germany.

Session Track: Industrial Internet of Things (IIoT)

Wednesday, May 17 10:15 am – 10:45 am General Session | Hall B

Extending The Value of the Digital Thread with ALM, IIoT, and AR

The pressure to develop high-quality, differentiated products faster and more efficiently with optimized customer experiences is compelling companies in many industries to pursue a digital thread strategy. The digital thread brings together siloed departments, suppliers, and customers to deliver up-to-date product and process information, capture real-time insights, and enables closed-loop feedback across the value chain. While early concepts focused on PLM, now Application Lifecycle Management (ALM) enables systems and software-driven product innovation, the Industrial Internet of Things (IIoT) makes it possible to collect data on products in the field, and Augmented Reality (AR) digitally empowers front-line workers along the digital thread. Join this session to learn how PTC customers are expanding the value of the digital thread.

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