David Breaugh

Americas Lead for Manufacturing and Resources , Microsoft

Dave is the Americas Lead for Manufacturing and Resources industries.  He and his team are responsible for developing and delivering high-impact solutions to empower our customers to lead digital transformation of their industries.

Dave brings over 30 years of experience in automotive, aerospace, chemical, consumer goods, high tech, industrial, and medical device industries. His specialty is leading enterprise transformation, operational turnaround, and performance improvement programs enabled by technology.

Dave is a recognized expert in value management, and a founding member of the Value Selling and Realization Council – a professional organization dedicated to helping companies maximize returns from their IT investments.  He enjoys leading cross-disciplinary teams to develop  shared visions, orchestrate execution plans, and deliver bottom line results.

Previously, Dave was a Global Enterprise Transformation Partner at IBM and the North American Practice Leader for Industry Value Engineering at SAP.  He has held similar industry leadership roles at i2 Technologies, Trilogy, and A.T. Kearney.  Dave started his career as a Control Systems Engineer at General Motors designing new products and manufacturing processes.

He has a degree in Electrical Engineering from GMI Engineering & Management Institute (now Kettering University) and an MBA from the University of Chicago, Booth Graduate School of Business.

Session Info

Wednesday, June 12 11:30 am – 12:00 pm General Session

Digital Transformation for the Industrial Enterprise

Manufacturing industry leaders are creating competitive advantage by unlocking new markets and creating sustainable customer success. While each company’s transformation strategy is unique, most are anchored by finding new ways to optimize operations, empower employees, engage customers, and transform product offerings. Microsoft and PTC have a deep understanding of how the manufacturing industry can leverage technology to drive business transformation. There is no best starting point, however many guiding principles can help set the course to improving operational effectiveness, increasing workforce productivity, and differentiating products and services. In this session, hear how two technology pioneers have partnered to assemble an unparalleled technology portfolio, and what it can mean to make digital transformation a reality for your company.

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